Our Festival
We want to encourage interaction.
Our main point of engagement is this idea of designing your own festival,
﹟SeeYourCity ﹟MakeYourCity ﹟ExperienceYourCity

﹟DesignYourCity

These are all also hashtags that link directly to our twitter, as we want to encourage a strong online presence to coincide with the festival. Allowing people to upload images directly to us, creating an online exhibition in its self. We propose to then also use these images to create an exhibition once the festival has finished to show case the peoples festival.

In terms of branding. We want to look at the idea of the viewfinder. Upon one of our city walks I found an intriguing city made viewfinder.

  
The viewfinder is so key to our project as it represents the idea of designing your own festival, our posters, leaflets and branding will be designed around a viewfinder, therefore even when looking at one, you are almost designing your own, with every view being different, every poster different to. We want to encourgae people to take photos with their viewfinders, and upload them to our twitter.
 We have been exploring the idea of setting up digital camera booths around the city, inviting people to take pictures with their viewfinds, allowing us to curate an exhibition of the results. 

 an early example

of a viewfinder

photo taken by Anna.